Scale with earth on the left pan and money on the right pan

Feel better about your purchases in two clicks

Find out how over 100,000 businesses align with your values

Add to Chrome For Free

1. Add Your Assistant to Chrome, Edge or Firefox

It takes only 2 clicks!

2. Answer a few quick questions to discover your values

Its quick, easy and makes Your Assistant, yours.

3. Browse the internet normally

The beauty of Arbor is that it's seamless!

4. Discover your impact and save money!

You're free to choose if there's a better option for you

As Seen On

See alternatives on

Marketplaces like Amazon, Walmart and Target

Easily learn more about individual products and the impact they have. Arbor suggests the best alternative according to your values.

What People Are Saying about Your Assistant





We all have an indisputable impact on our planet's health and its people. How? Through everything we buy and the companies we consequently support. How do you know which companies to back with your money? You use Arbor. The time has come for companies and brands to live up to higher ethical standards... so join Your Arbor and help pave the way.


My absolute favorite browser extension. It makes conscious consumerism easy and organized. I can’t wait to keep supporting businesses that share my values!

Ann Weston

Great extension that supports a green environment!

Han Le

This extension is a great tool for showing kids the true price of our purchases.

Kathy Kandziolka

Never Regret a Purchase Again


Businesses and counting

Know how a store will impact your values before you buy

Never regret a purchase again - Download today for free

Add to Chrome For Free